Menstrual Cup by Mooncup

Posted by Ana Irais Campillo Sánchez


From externally and internally used disposable inorganic fibre cloth that absorbs menstrual flow ... to internally used device that collects menstrual flow
 
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Tupperware

Posted by Rosaura Aguilar Cruz


From people used glass jars, pottery crocks and metal tins to store food and preserve it for later meals ... to Plastic food container: cheap, durable, resistent; an industrialized product easy to access; Tupperware party, the business model for woman economic independece
 
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Deodorant by Tawas Crystal

Posted by Andrea Hernández


From a deodorant with aluminuim choloride, wax and essences. In diferent presentations ... to a simple crystal, natural deodorant made of purified Potasium Alum
 
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Red Bull

Posted by Andres Espinosa Rodríguez


From thirst quencher; product only for athletes with a high degree of physical wear ... to Red Bull is all about moments; it has "something" for each consumer; personalizing the brand for the ones in the categories

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Energy Drink by Playboy

Posted by Ana Patricia Aguilar


From rush of adrenaline ... to Style, power, independence
 
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Nair

Posted by Donají Ayala Hernández


From previous paradigm: women’s body must be hairless; body hair has a cultural connotation of dirtiness, negligence, and lack of femininity ... to Feminine natural hairiness is sexy
 
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Latabotella by Grupo JUMEX SA. de C.V

From the cans ones you open them you can not reclose it; the glass bottle are too fragil; the pet bottles pollute more than metal ... to combines the resistance of the can and the practicity of the bottle; recyclable

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Toothbrush

From different kinds of products in the market for different needs, but this might create confusion in the user when they are buying the one they really need. There isn´t a specific user for each toothbrush ... to less products with better quality and recycling materials, and make them for real

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Shakeit Strainer

Posted by Julián Galeana Barreto


From a traditional, old and domestic way to strain ... to the new way of strain, fast ,easy and fashionable
 
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Pastry Bag

Posted by Carolina Bueno Saavedra


From the bread just baken, without any decoration figure, or forms ... to the Pastry Bag contributed to add a new value to the bakery industry and the commercialization and Decoration of cookies, cakes, meals, figures of sugar and candies
 
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Milk Bottle

Posted by Maria Garzon Arce

From disposable consumption in the packaging of food, is polluting our environment; disposable mil bottles ... to pyroglass milk bottle, to paper-plastic covered milk bottle, to plastic bottle, to finish in natural cassava starch milk bottle which is bodegradable or back to basics, reusable bottles glass or aluminum

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Lemon Squeezer

Posted by Ana González


From traditional an inefficient way to squeeze lemons … to easier and efficient mechanical way to squeeze lemons
 
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Lemon Squeezer

Posted by Bethsabe Cardiel

From a product that helps make lemonade using less amount of force ... to a product which is used in public eating spaces in Mexico, becoming part of the daily life of all kinds of people, not only females

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Kitchen Knife

Posted by Galo Bertin Barrios Porras

From the kitchen-knife is a daily use object. They’re part of our culinary life. This fact can make us underrate or despise their once given by our self’s value ... to scrollable knife is for making this specific tasks in one simple design. These can allowed the chef to make specific cuts, movements, and other things with the same object

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Keyboard

Posted by Arturo Vaca

From a harmful object originally designed to decrease performance. Considered today as the mainstream ... to a healthy, intuitive and versatile object designed for comfort and efficiency

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Deodorants

From the deodorant is one of the most common products in personal hygiene and is often considered synonymous of it; however its use is not widespread throughout the world ... to the sense of smell, waking differently, avoiding the traditional essences and taking him to experience a personalized scent to help us quickly recognize the person and at the same time the wearer a sense of recognition because is what he wants, what he was looking for

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Conceptual Submersible Dinghy

From transport and collectible vessel ... to adventure vessel

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Cell-phone h

Posted by Maribel Morales Feregrino


From an object that holds a cell phone, no matter which size, because its flexibility of materials ... to A simple artifact use to hold anything: from a coat, to an umbrella; from a frying pan, to a cell phone. Limited just by the users imagination
 
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Box Grater

Posted by Sofia

From a great variety of options ,new designs in the market, improvement in ergonomics, deal with problems in storage and space and permit the user to choose the materials they prefer ... to versatility, allowing the user to be playful and creative, permits the cheese grater to be used in different contexts and domains, opening the opportunity to new creative ideas of use

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Cloth Hanger

From hangers only hang clothes, and shelves keep books ... to hangers for books and magazines; hang on for your reading!!!

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Head and Shoulders Bottle by P&G

Posted by Sergio Del Rio

From a bottle that contains anti-dandruff Shampoo ... to a bottle that contains anti-dandruff Shampoo; and interacts with you using the available technology of augmented reality, and a mobile phone with camera, or a webcam

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Mach 3 by Gillette

Posted by Luis Miguel Velázquez Salazar

From Three times more power , and less risk ... to Three times more power , and less risk, but with a small arc in the blades system; grip with a more dynamic essence

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Baby Bottles by Avent

From feeder of babies, stockholder of liquids, the material os baby bottle is polycarbonate and bisphenol, you can´t touch the baby bottle when the liquid is hot you need cool material for touching ... to feeder of babies, stockholder of liquids, the material of baby bottle is thermal, you can touch the baby bottle when the liquid is hot

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Antigua by Ambienta

From Typical lounge rental furniture for events
to New furniture rental for events, new concepts, new meaning, expresion. Concepts into experiences

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